10.07.2008 | Columbus, OH | When the Ohio State University decided to launch a an in-house magazine designed to make good health a priority with staff and faculty members, they turned to Minds On for the creative spark they needed.

The publication, another awareness tool for their “Your Plan for Health” program, features not only helpful information about leveraging the program’s benefits, but also inspiring stories about staff members and articles on healthy living.

Minds On created the cover design and page layouts to give Tools for Healthy Living a fresh look with vibrant colors and bold graphics. They also took on responsibility for some of the magazines editorial content.

“We wanted the publication to be bright, modern, and fun to read,” said Eric Barker, director of creative services for Minds On. “We focused on what good health should look like graphically to inspire people to read the articles and, hopefully, make positive and lasting changes in their lives.”

“We’re grateful that OSU trusted Minds On to meet their needs again, especially on such a fun project.” said Tom Augustine. “We believe the highest honor we can earn is when organizations like OSU come back to us to support their marketing communications efforts with solid creative thinking.”

About Minds On
Minds On Marketing (www.MindsOn.com) is a marketing communications and web development agency with the presence of mind to think first about what drives business growth before delivering the marketing, sales and interactive tools to help foster such growth. Minds On has developed brand, integrated marketing campaigns and interactive tools for a diverse set of clients, such as Intellinetics, The Ohio State Medical Association, The Shops on Lane Avenue, New Albany Surgical Hospital, The Eye Center, Dominion Homes, Netsmart Technologies and Donatos Pizza.