Sales Enablement
Super Charge Your Sales®
Creating opportunity and driving sales happens at the intersection of marketing and sales. We specialize in helping B2B marketing organizations develop and execute sales enablement strategies—ensuring sales teams have the sales tools, content, resources, processes, training and information they need to effectively target your audiences and close deals.
- Optimize Sales Content
- Automation and Technology
- Process Improvement and Training
- Conversion Rate Optimization
Our Approach To Successful Sales Enablement
Equip
Marketing must provide the right tools, resources and content to support sales at every stage of the buyer's journey.
Educate
It is important that your sales team understands where a prospect is at each stage in the sales pipeline. Having the right tools to interpret readiness and track leads is imperative.
Empower
There's no better perspective than the front line. Encourage feedback from sales in the form of lead scoring, effectiveness of tools, and processes.
Want to talk more about how we can help generate more qualified leads?
Optimize Sales Content
Providing the right content and tools to your sales team is critical. We’ll audit and build necessary resources that support sales efforts at every stage of the sales funnel, and store materials in a central location to streamline access and improve efficiencies.- Scripts; cold calls, objection handling
- Whitepapers and ebooks
- Case studies
- Product demos
- Slip sheets
- Pricing sheets
Marketing Automation & Technology
The ability to automate tasks and measure buyer activity helps sales sell more efficiently and quickly. Leveraging your existing automation and CRM system, we can help set KPIs and lead-scoring metrics and build out automated processes that improve efficiency through:- Lead scoring
- Drip campaigns
- Automates email sequences
- Appointment scheduling & prospecting
- Live chat & direct messaging
